TikTok Brand Registry: Simplified Process 📝

TikTok Brand Registry: Simplified Process 📝
Great update from TikTok Shop! 😍

Hey everyone, I want to share some updates about the TikTok brand registry process. TikTok has made it much easier to submit brand registrations and get them approved compared to a year ago.

The Old Process 🕰️

For those new to TikTok shop, the process used to be a headache. You had to get the original certificate from the United States Trademark Office, enter multiple codes, and ensure all the information matched perfectly.

Out of five submissions, we’d typically encounter four errors, requiring us to go back and fix them. 😭

To make matters worse, some clients had multiple trademarks —one for their retail business and another for their product-creating business— creating even more confusion. It was time-consuming and frustrating.

The New Process 🚀

Today, the process is much simpler and faster. Here’s how it works:

  1. Submit your registration number (trademark).
  2. Select the email address where the code will be sent.
  3. Enter the code you receive, and you’re done!
This streamlined process takes about 10 minutes, down from 20–30 minutes.

Link to page: https://seller-us.tiktok.com/qualification?tab=brand

Tips for Success ✅

Here are a few tips to ensure a smooth experience:

  • Visit the United States Trademark Website and verify that your email notifications are up-to-date.
  • Copy your registration number carefully.
  • Go to TikTok settings and follow the prompts to complete the registration.

 Visual Guide 📸

Step 1
Step 2
Step 3
Step 4
Step 5

By following these steps, you’ll avoid errors and save time. TikTok has truly made brand registration more user-friendly! 🎉

Read more